December 2009
1 post
Seth's Blog: The reason social media is so... →
We continue to chat with Clients about the importance of Social Media, and objections are easy for Client to come up with. Short-term thinking is a bi-product of lean times, but long-term thinking is what creates lasting brands. Invest in the slow times to be ahead of your competition in the good times!
Social Media Upends Ski Resort Marketing:... →
March 2009
1 post
NYC Seed Nurtures Homegrown Start-Ups - Bits Blog... →
Exciting to see positive news and backs-up the premise that innovating during an economic downturn is a great idea (profitable?)
January 2009
4 posts
How should Brand Managers approach the Social... →
Want out interpretation of this? Brands need to realize that the Social Graph is already created (think Facebook, MySpace, etc). The cost associated with building your own, especially for short run campaigns, is prohibitive. So don’t.
2 tags
Why did CNN’s web site dominate inauguration... →
We are incredibly excited to see the press pickup on this. We helped CNN with their first Facebook Connected site, theForum. It was a big step for Connect and a huge step for CNN.
Web Hooks and the Programmable World of Tomorrow -... →
Semantic Webs Future in HTML 5 →
This A List Apart article does a great job taking apart HTML 5s ideas around semantic markup. We can’t agree more with this article and the importance of making HTML 5 the best it can be, as we’ll be living with it for a very long time. Add to this, Microsoft’s gift to the world, IE6 and its cockroach appeal to corporations, we need something that will be backward compatible for a very long time...